the.com/borland

the company that made 1980s programmers rich on turbo pascal and then lost the plot entirely.

means a software company famous for cheap, blazingly fast developer tools that briefly out-competed microsoft before fading into acquisition history.

from founded 1983 by philippe kahn, a french expat who sold turbo pascal for 49.99 dollars, undercutting rivals charging hundreds and rewriting the rules of software pricing.

for instance

turbo pascal1983 compiler that ran in seconds on a floppy-disk pc

quattro pro1988 spreadsheet that fought lotus and excel head-on

delphi1995 rad tool that made object pascal a gui powerhouse

dbase acquisitionbought ashton-tate in 1991, inherited a dying database empire

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