the.com/budget

a plan for spending money you swear you'll follow this time.

means A plan that allocates a fixed amount of money across expected expenses over a set period, or the total sum of money set aside for a purpose.

from From the Old French 'bougette,' a 'little bag' (a diminutive of 'bouge,' leather pouch, itself from Latin 'bulga'). In English the word first meant a literal small pouch, then its contents — and over time, by the 18th century, the contents that mattered most: the financial accounts a government carried in its bag. To 'open the budget' meant to open the purse and show the figures, and the bag's name slowly stuck to the plan inside it.

origin
From French bougette, a little leather pouch.
national scale
Some countries deliver budgets as physical speeches lasting hours.
behavioral trap
People consistently underestimate how much they'll spend.
airline branding
A whole industry sells flying as a sacrifice ritual.
for instance

us federal budget — annual spending plan for the federal government, typically in the trillions of dollars

google annual budget — alphabet's yearly operating budget exceeded $307 billion in 2023

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