the.com/bundling
Forcing you to buy the cheese to get the cracker you actually wanted.
means Selling separate products together as one package, often to boost value, hide weak items, or block competitors.
from From Middle English bundel, a bound collection of sticks; the commercial sense grew with cable TV, where one good channel dragged ninety dead ones into your home.
Antitrust radarMicrosoft nearly split for bundling its browser.
Old courtshipBundling once meant couples sharing a bed, clothed.
Reverse moveUnbundling spawned Spotify, streaming, and the app store.