the.com/close

The gap between almost and actually, where most stories quietly end.

means To shut, bring together, or bring to an end something that was open — or, as an adjective, to be near in space, time, or relationship.

from From Latin 'claudere,' to shut, which gave Old French 'clore' and its past participle 'clos.' English borrowed it as both verb and adjective, the sense of 'shut up tight' drifting naturally into 'packed near together,' and from there into the warmth of 'a close friend.' The same Latin root quietly seals 'enclose,' 'disclose,' and 'conclude.'

horseshoes
One of two games where close officially counts
two meanings
Spelled alike, but shut and near aren't related
market origin
Stock closing prices once shouted at a literal bell
proximity bias
People trust faces they simply see more often
for instance

close shave razor brand — gillette's shaving cream line, popular since 1950s

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