the.com/crypto bro grindset

a religion where the sacrament is 5am cold plunges and the god is your own bag.

means a lifestyle cult mixing hustle-porn self-optimization with crypto speculation, where net worth doubles as personality and self-worth.

from emerged mid-2010s from bodybuilding and forex twitter hustle culture, then fused with bitcoin evangelism around the 2017 and 2021 bull runs, spawning a genre of tweets about waking up at 4am to check charts and do 500 pushups.

for instance

logan paul cryptozoonft game promoted 2021, collapsed amid fraud allegations

sbf's gym selfiesftx founder posed as ascetic grinder before 2022 collapse

do kwon tweetsterra founder mocked critics before luna erased 40 billion

bitboy cryptoyoutuber ben armstrong, peak hustle-bro pump content

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