the.com/greenwashing
corporate makeup for a carbon footprint that never went to the gym.
means marketing that makes a company look environmentally responsible without the inconvenience of actually being environmentally responsible.
from coined 1986 by environmentalist jay westerveld, who noticed hotels asking guests to reuse towels to save the planet while doing nothing else green, and everything to save laundry costs.
named afterwhitewashing, its scandal-covering cousin
favorite colorsforest green, leaf green, hopeful green
classic moveone solar panel, ten thousand press releases
eu responsebanned vague green claims without proof, 2024