the.com/gummies
Childhood candy that grew up, got an MBA, and now sells you sleep.
means Chewy gelatin-based treats, increasingly used as a tasty delivery system for vitamins, melatonin, and other supplements.
from Born in 1920s Germany when Hans Riegel shaped gelatin into dancing bears, christening them Gummibar, from German gummi meaning rubber.
Original shapeBears, inspired by trained circus and street bears.
Supplement boomNow a multibillion-dollar wellness category, not just candy.
Dosing flawPills age more reliably; gummies degrade and lose potency faster.