the.com/impulse
the gap between idea and regret, measured in milliseconds you'll never get back
means A sudden urge or drive to act, often without forethought — or, in physics, a force applied over a brief moment that changes a thing's motion.
from From Latin 'impulsus,' the past participle of 'impellere,' meaning 'to drive against' or 'to push toward' — from 'in-' (against, upon) plus 'pellere' (to push, to strike). The same 'pellere' shoves its way through 'compel,' 'expel,' and 'propel.' So an impulse was always a literal push before it became the invisible one — the shove you feel from inside instead of from a hand.
- neural speed
- Nerve impulses race up to 120 meters per second
- buy now
- Stores place candy at checkout to ambush your willpower
- physics twin
- Momentum equals force multiplied by time, also called impulse
- brain brake
- The prefrontal cortex isn't fully wired until age 25
- split second
- Most impulse purchases are decided in under 90 seconds
impulse space systems — space propulsion company founded 2018, developed kick stage for small satellite launches
impulse 101 — nightclub in los angeles that operated 1998-2008, known for electronic music