the.com/packaging
The art of dressing a product so well you forgive the price.
means The materials and design that wrap, protect, and sell a product on its way to you.
from From pack, rooted in Middle Dutch pak, a bundle of goods bound for trade; the modern obsession with the wrapper itself is a 20th-century invention.
Silent salesmanCoined as packaging's nickname in early retail psychology.
Waste weightRoughly a third of municipal trash is discarded wrapping.
Frustration namedHard plastic clamshells birthed the term wrap rage.