the.com/parlor

the room that put on its best face for guests, then quietly became a place to bury them.

means A room set aside for receiving and entertaining visitors, or by extension a commercial space offering a specific personal service (a beauty parlor, a funeral parlor).

from From the Old French parleor, 'a place for speaking,' built on parler, 'to talk' — itself from Late Latin parabolare, 'to tell parables or speak,' the same root that gives us 'parable' and 'parley.' It began as the room in a monastery where silent monks were permitted to talk, then drifted into the home as the talking-room where you met guests, and only later — once it had become the household's most formal, best-kept room — did funeral homes borrow the name (and the dignity) for laying out the dead.

origin
From French parler, meaning to speak.
death duty
Funeral parlors took the dead from family living rooms.
rebrand
Living room invented to escape the parlor's morbid reputation.
sin spread
Pool halls and tattoo shops borrowed the cozy name.
ice cream
Soda fountains made parlor mean sweet treats too.
for instance

parler social media platform — alternative social network launched 2018, gained 10 million users after 2020 election, temporarily shut down after january 6

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