the.com/photoshop

the verb that made lying to your face a menu option.

means industry-standard software for editing images pixel by pixel, and by extension, any digital touch-up that bends reality.

from built by brothers thomas and john knoll in 1987, licensed to adobe in 1988, and shipped in 1990 — the name became so dominant it turned into a lowercase verb, the branding equivalent of googling something.

for instance

time magazine coversrepeatedly caught retouching politicians skin and weight

kate middleton photo2024 mothers day pic pulled for visible edits

vogue cover controversiesdecades of criticized body and skin alterations

the.com/
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