the.com/client relationships
the ongoing negotiation of who gets blamed when the project is late.
means the professional bond between a service provider and the person paying them, built on trust, deliverables, and carefully worded emails.
from from latin cliens, a person who depended on a patron for protection in ancient rome — the power imbalance is, notably, still included at no extra charge.
origin wordcliens literally meant one who obeys
cost mathkeeping a client is 5x cheaper than winning one
trust signalmost churn starts with silence, not complaints
for instance
ogilvy and american express — 60-plus year ad partnership, one of adland's longest
apple and foxconn — manufacturing bond since 2007 building every iphone
goldman sachs private clients — relationship managers serving accounts since the 1990s