the.com/commodification

the moment your identity, attention, or nap gets a price tag and a barcode.

means the process of turning something with intrinsic valueart, care, water, youinto a good or service bought and sold on a market.

from from marx's das kapital, where he split value into use-value (what a thing does) and exchange-value (what it fetches); commodification is exchange-value eating use-value alive.

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