the.com/improve
To make something less bad and pretend it was always heading there.
means To make something better in quality, value, or condition than it was before.
from From Anglo-French emprower, to turn to profit — improving once literally meant making land pay.
Money rootsOriginally about profit, not self-help.
Quiet egoImplies a flaw before promising a fix.
Land legacyImproved property meant developed, profitable acreage.