the.com/innovator
The person who looks at a working wheel and asks why it isn't square.
means Someone who introduces new methods, ideas, or products instead of merely refining the old ones.
from From Latin innovare, to renew or change, built from in- plus novus, new — literally the act of making things fresh again.
Adoption curveInnovators are the first 2.5% to buy in.
Diffusion theoryCoined by sociologist Everett Rogers in 1962.
Failure rateMost innovations flop before one finally lands.