the.com/loyalty programs
gamified guilt that turns your grocery bill into a slot machine you already agreed to play.
means a marketing scheme that rewards repeat purchases with points, discounts, or status to keep customers from shopping elsewhere.
from traces back to 1896 s&h green stamps, but exploded in 1981 when american airlines launched frequent-flyer miles to lock in business travelers.
unredeemed pointsworth an estimated billions sitting unused globally.
data tradeyour card scans train pricing algorithms, not just rewards.
airline milesoften worth more as a currency than actual flights.