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the only museum that rewrites its exhibits every time you visit.

means The mental faculty by which information and past experiences are stored, retained, and recalled.

from From Latin memoria, "remembrance," built on memor, "mindful, remembering." This in turn traces back to a Proto-Indo-European root *(s)mer-, meaning to remember or be anxious abouta cousin of words for care and mourning, hinting that the things we remember are often the things we couldn't let go. It reached English through Old French memorie in the medieval period, and shares deep roots with "memorial," "commemorate," and the Roman goddess Memoria herself.

reconstructionRecalling alters the memory, not just retrieves it.
flashbulb mythVivid 'where were you' memories are often confidently wrong.
smell shortcutScent reaches memory before the thinking brain catches up.
false implantsPeople can recall entire events that never happened.
sleep filingThe brain sorts and saves memories while you dream.
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