the.com/potency

the difference between a whisper and a punch wearing the same word.

means The power, strength, or effectiveness something hasits capacity to produce a strong effect, whether a drug, an argument, or a person's influence.

from From Latin potentia, "power, ability," built on potens, the present participle of posse, "to be able" — the same deep root that gives us potent, potential, omnipotent, and even possible. Posse itself is a worn-down fusion of potis, "able, capable, master," and esse, "to be": literally "to be capable." The English word arrived through that long Latin line in the late medieval period, carrying the bare idea of being-able into every shade from medicine to majesty.

for instance

viagrasildenafil drug approved by fda in 1998, treats erectile dysfunction in millions

botoxbotulinum toxin cosmetic treatment, 7.6 million procedures in us in 2022

fentanylsynthetic opioid 50-100x more potent than morphine, drives overdose epidemic

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