the.com/risk perception

the gut's terrible math, overruling the calculator every single time.

means the psychological process by which people judge how dangerous something is, based on feeling far more than fact.

from coined by psychologists in the 1960s-70s, notably paul slovic, studying why people fear nuclear plants more than car crashes despite the numbers saying otherwise.

for instance

post 9-11 road deathsgigerenzer estimated 1,500 extra us traffic deaths from flight avoidance

fukushima aftermathjapan idled nuclear plants, coal deaths likely rose instead

covid mask debateslow individual risk overshadowed by visible, dramatic case counts

shark attack panicjaws 1975 tanked beach tourism despite near-zero actual danger

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