the.com/trendy
The brief window between nobody and everybody, sold at a premium.
means Currently fashionable and popular, in the way that won't survive next year's photos.
from From trend, rooted in Old English trendan, to roll or turn; what rolls in inevitably rolls out.
Built-in expiryBy definition it cannot last; that is the point.
Cool's cousinTrendy follows the crowd, cool ignores it.
Restaurant tellOften signals dim lighting and louder prices.