the.com/business metrics
the numbers you point to when you need to feel in control of chaos.
means quantifiable measures used to track, compare, and judge how well a business is actually performing.
from from scientific management in the early 1900s, when factory efficiency got measured in units per hour; the practice metastasized into every department that wanted to look scientific.
vanity metricsimpressive numbers that predict absolutely nothing useful
goodhart's lawany metric, once targeted, stops measuring truth
north star metricthe one number startups pretend explains everything