the.com/deception
The art of building a false picture and selling tickets to it.
means Deliberately leading someone to believe something untrue, by lie, omission, or carefully arranged half-truth.
from From Latin decipere, to ensnare or catch — literally to take someone away from the truth, the way a trap takes a foot.
Magic's jobMagicians deceive openly and you pay anyway.
Self includedSelf-deception lets you lie without a victim's consent.
Animal kingdomCuttlefish, opossums, and orchids all deceive professionally.