the.com/monetization
turning attention into money, one ad, subscription, or sold soul at a time.
means the process of converting a product, audience, or piece of data into revenue.
from from monetize, coined in economics to mean converting an asset into legal tender; the internet hijacked it in the 2000s to mean squeezing cash out of clicks and eyeballs.
youtube thresholdneeds 1000 subscribers to unlock ads
attention economyyour scroll time is literally the product
freemium originpopularized by software, now runs every app store
data as oilfacebook made billions monetizing free user data
for instance
youtube ad revenue — creators split roughly 55 percent of ad income since 2007
candy crush iap — king earned over 1 billion dollars yearly from in-app purchases
spotify freemium — free tier funded by ads, pushes users toward paid tier
twitter blue checkmark — 2023 pivot charged users for verification instead of giving it free