the.com/startups
a temporary organization masquerading as a company until it finds a business model.
means a young company built to test a risky idea fast, usually burning investor money to find growth before it finds profit.
from the term surged with silicon valley in the 1970s-80s, but exploded post-2000 when venture capital made betting on unproven ideas a legitimate industry, not just gambling.
failure rateabout 90 percent fail within ten years
unicorn termcoined 2013, meant to signal rarity
origin wordonce just meant starting any business
pivot culturemost successful ones abandon their original idea