the.com/tinder

a slot machine that pays out in human beings and existential dread.

means A dating app where you swipe right to like someone and left to pass, matching only when both people swipe right; also, the older word for dry material that catches fire from a spark.

from From Old English 'tynder,' the easily-kindled stuff—dry grass, wood shavings, scorched cloth—you'd nudge a spark into to coax up a flame, related to the verb 'to tind,' meaning to kindle. It's a cousin of Old Norse 'tundr' and German 'Zunder.' The app borrowed the metaphor wholesale: a spark, something dry waiting to catch, and the optimistic hope that all of it might burst into something warm rather than just smolder and die.

origin word
named for dry kindling that catches fire instantly
the swipe
co-founder modeled it on shuffling a deck of cards
daily volume
over a billion swipes happen every single day
super like
triples your odds, screams desperation in equal measure
founding drama
birthed lawsuits, a HBO doc, and corporate betrayal
the.com · every word