the.com/adblock
the browser extension that quietly restores the internet you were promised in 1998.
means software that intercepts and hides ads before they ever render on your screen.
from born from banner-ad fatigue in the early 2000s, adblock plus (2006) turned a niche filter script into a mainstream browser habit almost overnight.
revenue losscosts publishers billions in blocked ad dollars yearly
acceptable adssome blockers let 'nonintrusive' ads through for a fee
usage scaleinstalled on hundreds of millions of browsers worldwide