the.com/fast fashion
clothes designed to be worn ten times and regretted forever.
means a retail model that rushes runway trends into cheap, mass-produced clothing sold at breakneck speed.
from the term traces to the 1990s when zara boasted it could take a design from sketch to store shelf in 15 days, and the industry took that as a challenge.
turnover speedsome brands launch new styles weekly, not seasonally
landfill matha garbage truck of textiles is landfilled every second globally
water costone cotton shirt can take 2,700 liters of water
labor shadowbuilt on underpaid garment workers in unsafe factories